Home, Garden and Lifestyle

Social media optimization (SMO) is a set of activities that are designed to generate publicity with social media, it can get time consuming, online social communities along with community websites. There are many methods of SMO for your site, include adding RSS feeds, you can add a “Digg This” button and others, including blogging and incorporating third party community functions like photo slides and picture galleries or even videos. Social media optimization is a form of search engine marketing.

Social media optimization techniques are connected to viral marketing where word of mouth is created not through your friends or your family but through the use of networking with others in social bookmarking, social micro-blogging via twitter, video presentation and photo sharing websites. Do them all, they will help with each other in generating traffic vis the search engines

Lets start with Search engine optimization (SEO). This is usually done at the beginning of a site creation designed to increase and improve website traffic through the use of keywords, website content, and links back to your site

Your organic rankings in the search engine results can be dependent on many factors, number of links, number of incoming vistors, visitor activity, relevant content and other factors.  SEO techniques ARE used effectively by Internet marketers. There has been tremendous success with SEO strategies and methodically. I consider a more organic approach, website content is best at driving traffic to your site.

Social media optimization (SMO) is a good marketing technique by using word-of-mouth communication, viral marketing and advertising to promote your website. That is why all marketing folks are jumping the Twitter bandwagon.  SMO is about getting your site bookmarked by people who find it interesting or helpful. The links or bookmarks help increased the popularity by bringing in more visitors which in turn will get you some higher rankings in the search engines.

When choosing the best site optimizing techniques there will be some time involved in learning all of the different optimizing techniques. There is no Black Hat SEO here, there is no “quick answer” for Internet optimization and you cannot fool mother nature oh I mean Google.

Social Catalyst